Posts Tagged video
Intel and Kraft take food shopping to the next level
Posted by Marcel Cramer in location based, news, video on 03/02/2011
Kraft Foods presented an innovative in-store kiosk, called Next Generation Meal Planning Solution, which is able to recommend recipes based on the customer’s facial features, at the National Retail Federation Convention in New York City.
The kiosk was produced in collaboration with Intel, another major technology company that seems to turn its focus on the production of in-store kiosk, much like IBM that has worked with cosmetics brands for the production of augmented reality “mirrors”.
The kiosk makes use of what Intel calls Anonymous Video Analytics, a technology that enables the collection of accurate audience measurement data: like the number of people standing in front of it, their gender and age. Taking into account other parameters, like the time of the day, the kiosk presents customized content, like recipes, shopping suggestions, promotional coupons as well as product samples.
Kraft has integrated the in-store experience with the mobile experience through the iFood Assistant application, making it easy for consumers to add recipes, shopping lists, by scanning 2D barcodes with their smartphones. Customers can also opt-in through the kiosk to receive future marketing promotions, like holiday recipes and product samples.
One more brand added to the list of those that use digital integration to engage with their in-store clients in richer ways, what brand will be next? And as kiosks become almost mainstream, what will be the next step?
Sourced from: The Next Web
Introducing our new YouTube channel for Google Mobile
Posted by Marcel Cramer in news on 03/09/2010
By now, some of you may have noticed our new Google Mobile YouTube channel, with a fresh look that includes a video box that rotates along multiple axes (we love the Rubik’s Cube here at Google). As you click on and discover more videos, we hope you’ll have fun checking out all the ways the box can turn. Read the rest of this entry »
Video from Food for Thought online!
Posted by Marcel Cramer in events, news on 25/05/2009
Here is the video made at the event on the 16th, last week. The video will be edited to create short movies on subjects in the presentation. More to follow…
Ervin Laszlo at Food for Thought, Amsterdam 16th of May, 2009 from Friends4Change on Vimeo.Hierbij de video van het fantastische evenement op de 16de mei jongstleden. De video zal nog verder ontleed worden om zodoende korte films te maken over de onderwerpen tijdens Food for Thought.
Ervin Laszlo at Food for Thought, Amsterdam 16th of May, 2009 from Friends4Change on Vimeo.
The Pet Shop Boys
Posted by Marcel Cramer in news on 20/04/2009
Incredibly beautifull, Love etc., by the Pet Shop Boys. I am not one to talk about my musical preferences often but I want to make an exception for this album and more specific thsi song. Two important reasons.
First of all the music itself. Xenomania is behind the track and together with the boys they made a fantastic recording out of it. The rest of the tracks are not bad. You do have to listen to them more often, thats the case with a lot of good music though. The Pet Shop Boys call it: “a post-lifestyle anthem which sounds like nothing we’ve done before.” And they are completely right when you ask me.
Second, the graphical art in the clip, not less important. Han Hoogerbrugge is the ‘visual artist’ responsible for this intriguing look at Love etc. It caught my eye immediately and I cannot seem to get enough of it. A strong taste of multimedial art from our own soil. Hurray for Han! Click here to watch other pieces of his artwork.
Below, the new song / clip by the Pet Shop Boys, Love etc:
Ongelofelijk mooi vind ik de nieuwste plaat, Love etc., van de Pet Shop Boys. Ik zeg niet vaak wat over mijn muziekvoorkeuren maar deze plaat mag echt meer in het voetlicht. Om twee belangrijke redenen.
Allereerst de muziek zelf. Xenomania zit achter de muziek en samen met de jongens hebben ze er echt een mooie plaat van gemaakt. De rest van de nummers zijn anders maar niet slecht. Je moet ze wat meer luisteren zoals dat vaak gaat met muziek. De Pet Shop Boys noemen het zelf: “a post-lifestyle anthem which sounds like nothing we’ve done before.” En wat mij betreft hebben ze helemaal gelijk.
Ten tweede en zeker niet minder belangrijk het grafische werk in de clip. Han Hoogerbrugge is de ‘visual artist’ die verantwoordelijk is voor deze intrigerende blik op Love etc. Ik was er zelf meteen door gegrepen en kan er eigenlijk geen genoeg van krijgen. Een sterk staaltje multimediale kunst van eigen bodem. Een applaus voor Han! Klik hier om ook de rest van zijn werken te bekijken.
En om jullie niet langer in ‘spanning’ te houden ;-) Hieronder de nieuwste clip van de Pet Shop Boys, Love etc:
Beer?
Posted by Marcel Cramer in news on 09/02/2009
And for everyone who is relaxing with a cold beer after a long days work. A ‘legofied view’ of the drink.
En voor iedereen die lekker gaat onderuitzakken met een pilsje. Een ‘legofied view’ op het gerstenat.
Subscribe
